Official Charity – Moriarty Foundation:

Graphic Supplied By: Moriarty Foundation

Impetus is hugely proud to be partnered with the Moriarty Foundation as our official charity.

Established in 2011, Moriarty Foundation delivers two groundbreaking and interrelated community initiatives in remote and regional Australia, Indi Kindi and John Moriarty Football.

John Moriarty Football (JMF) is Australia’s longest-running and most successful Indigenous football initiative for 2-18 year-olds. JMF’s transformational skills program uses football for talent and positive change. JMF has a proven track record of improving school attendance and achieving resilient, healthier outcomes for some of Australia’s most remote Indigenous communities.

Each week JMF reaches more than 2,000 children, with equal participation of boys and girls in eighteen communities across New South Wales, Queensland, and the Northern Territory through in-school and after-school sessions, free school holiday clinics, weekend tournaments, and in juvenile justice facilities.

JMF is a holistic initiative that encourages regular school attendance, healthier lifestyles, self-respect, and community engagement through football and teamwork.

At each session, the organization provides access to nutritious meals and snacks which are designed by a sports dietitian and include nutrients that are often lacking from Aboriginal children’s diets.

Above: Miley and Hayley-Ann, the Moriarty Foundation scholarship holders that Impetus sponsor. Photo: Jacquie Manning.

Impetus is proud to sponsor two of the Moriarty Foundation’s young female scholarship holders, Miley and Hayley-Ann from rural Australia to help fund their top-level life-changing educational and footballing opportunities in Sydney.

Several girls who started with JMF are now on the Young Matildas player pathway. The partnership will include regular features on the JMF’s staff, coaches, and ambassadors who include Australian internationals Gema Simon and Jada Whyman.


Lauren Coleman (Rossvale FC):

Above: Lauren Coleman (arm raised) celebrates a goal for Rossvale. Photo: Kelly Nielson.

Impetus are excited to be sponsoring Lauren Coleman, captain of tier three Scottish Women’s Football Championship side Rossvale for 2022/23. Coleman is a key part of a team who narrowly missed out on promotion to the Scottish Premier League Two at the end of last season, and are out to make the jump up at the end of this campaign. We will be catching up with Lauren on her and the team’s progress at regular intervals during the season.

Modlen Gwynne and Ella Thomas (Aberystwyth Town)

Graphic by: Steven Brookes supplied by: Aberystwyth Town Women.

Both 15 years of age, Modlen and Ella have come through the ranks at Park Avenue – and have definitely impressed after being given the thumbs-up by the FAW to play senior football in the top tier of the Welsh club game. We’re so proud to be sponsoring these two stars of the future.

Nicole Kemp (Brighouse Town):

Graphic: Brighouse Town.

Impetus are really happy to be supporting Brighouse Town of the FA Women’s National League Northern Premier for the second year in a row. This year’s sponsored player is midfielder Nicole Kemp. Nicole previously played for Sheffield and we look forward to catching up with her regularly throughout the season.

Mia Lockett (AFC Wimbledon):

Photo provided to Impetus by: AFC Wimbledon Women.

Impetus are delighted to be sponsoring Mia Lockett, striker for AFC Wimbledon in the fourth-tier FA Women’s National League Division One South-East. Previously with Tottenham Hotspur and Crystal Palace, Mia joined the Dons for the 2022/23 season when the South London club are aiming to make the step up to Southern Premier football.

Ashley Cheatley (Ashford Town Middx):

Graphic: Ashford Town (Middx).

For the second season in a row, Impetus are proud to be sponsoring striker supreme Ashley Cheatley, one of the most prolific strikers in English football. Ashley has previously played tier two football for Millwall and has an astonishing goal-scoring record which has seen her score well over 200 goals in more than 100 games for the club.

Sophie Shults (Ashford Town Middx):

Graphic: Ashford Town (Middx)

Sophie Shults is an exceptionally talented young goalkeeper at FA Women’s National League Division One South-East side Ashford Town (Middx). After playing a major part in her club’s first-ever promotion to National League football last season, Sophie is looking ahead to a taste of tier four football, and we’re proud to be following her journey.

Lisa Topping (Chorley Women FC):

Artwork: Graphics by PW.

We are absolutely delighted to be sponsoring Lisa Topping for the third season in a row.

Lisa is a midfielder who played top-flight women’s football for Liverpool at the age of 16 before moving to University in the USA on a soccer scholarship. She is a key member of the Chorley Women side which is an established FA Women’s National League side.

Kayleigh Tonks (Moneyfields):

Above: Kayleigh Tonks (right) in action for Moneyfields this season. Photo: Liam Asman.

Impetus are delighted to be sponsoring Kayleigh, who plays in midfield for Moneyfields FC in the tier four FA Women’s National League Division One South-West. The Hampshire club are growing rapidly, adding spectacular new facilities, and adding new girls’ teams to their setup to provide a pathway from the youngest girls team to the senior side. Kayliegh also plays top-level futsal for Southampton Aztecs in the FA National Futsal Series.

Poppy Payne (Millwall Lionesses):

Above: Poppy Payne in action for Millwall this season. Photo: Keith Gillard.

Millwall Lionesses are a famous name in English women’s football, and Impetus are proud to be sponsoring their centre back Poppy Payne. Previously at Kent Football United, Payne is part of a Lionesses team who are looking to move into the FA Women’s National League this season.

Evie Nebbitt (Saltdean United FC):

Above: Saltdean United’s Evie Nebbitt. Photo: Non-League Snappa.

For the 2022/23 season, Impetus are so pleased to be able to sponsor Saltdean United’s hugely talented defender Evie Nebbitt. Evie has joined the tier five London & South-East Regional Premier side in the summer from Sutton United, where she had been the club’s youngest ever captain. Previously with Charlton Athletic, we will be hearing regularly from Evie throughout the season.

Mia Hyland (Saltdean United)

Above: Saltdean United’s Mia Hyland. Photo: Non-League Snappa

Saltdean United midfielder Mia Hyland, formerly of Lewes, Gillingham, and Hastings United, joined the tier five London & SE Premier side in August. We’ll be hearing from Mia throughout the season.

Harriet Meers (East Bergholt United):

Artwork: East Bergholt United

For the third season in a row, Impetus are proud to be sponsoring Harriet Meers. Harriet was the first ever player the site sponsored and we’ve been following her on her senior career every step of the way. Her articles with us about her progress have always been some of our most read articles, and we’re thrilled to continue backing Harriet’s career with tier six Eastern Region League Division One side East Bergholt United.

Ella Kew (Pride Park):

Above: Ella Kew of Pride Park. Photo: Shaun Hawdwick.

Ella Kew joined tier seven Derbyshire County League side Pride Park at the start of this season on a dual registration with Duffield Dynamo U18. The attacking midfielder is the youngest member of the squad but is already making an impression in her first season in Open Age. 

Club Content Partnerships:

AFC Wimbledon Women:

Above: The AFC Wimbledon team that started the 2023 Capital Cup Final against an Arsenal side with WSL experience. Photo: Emily Topping

AFC Wimbledon are a rapidly growing team at the top of the fourth tier FA Women’s National League Division One South-East. Playing the majority of their home games at the superb 9,000-capacity Plough Lane stadium, Dons Women are a key part of this fans-owned club.

In the second season of a content-sharing partnership, we will be publishing all of AFC Wimbledon’s match reports and also regular features and interviews with players and coaching staff.

Ashford Town (Middlesex) FC:

Artwork by: Ashford Town (Middlesex) FC

Impetus has a partnership with fourth-tier FA Women’s National League Division One South-East side Ashford Town (Middlesex) which includes us publishing regular content about the club from the first team down to the youth and girl’s sides.

Chorley Women FC:

We have a content partnership with FA Women’s National League Division One North side Chorley Women. This deal includes running regular articles on the club, including their player pathway arrangement with Euxton Girls.

Artwork: Graphics by PW.

Millwall Lionesses:

Above: Millwall Lionesses – a club we’re hugely proud to be linked with. Photo: Millwall Lionesses.

Millwall are one of the great names in English women’s football history, and Impetus are proud to be associated with the South-East London side. Formed in 1972, the Lionesses were the first ever club to be officially affiliated to a professional men’s team in the 1980s. Famous names in the game to have started out at Millwall include Hope Powell and Katie Chapman. Twice FA Cup winners, and playing at the highest level of the English game for so long, the Lionesses finished as high as third in the Championship as recently as 2018. Now under the control of the club’s hugely successful Community Trust, Millwall are pushing for a place back in the FA Women’s National League. We will be publishing all their match reports and features throughout this season.

Pride Park FC:

Impetus is delighted to be able to announce a partnership with Pride Park FC. Based in Derbyshire, the club that play in the tier seven Derbyshire Ladies League Division One, is a true community grassroots club providing football from girls and youth up to their first team.

The partnership will involve us publishing features about Pride Park FC from the first team down to the youth level.

Artwork: Graphics by PW

Bure Valley Youth FC:

Artwork: Graphics by PW

Bure Valley Youth is a club based in Coltishall, Norfolk and provide an opportunity for girls to play football from the age of four up to sixteen. Once players reach U16 level, they start to be coached by Eastern Regional Women’s Football League Premier Division side Wroxham Women with the hope that they will join the latter’s development team that plays in the Norfolk Women’s and Girls’ Football League. As part of our partnership, Impetus has provided some training equipment to the club and the club’s youngsters will get the opportunity to write on this site about their footballing experiences and the wider game. We will be catching up regularly with officials at the club to see how their many teams are developing.

Artwork: Graphics by PW.

Euxton Girls:

Above: Euxton Girls U7s pictured in 2022. Photo: Euxton Girls.

Euxton are a girls-only football club based near Chorley in Lancashire who are celebrating their 20th anniversary this year. They provide coaching and football for girls aged from five to 18. Impetus support the club with social media and producing articles on the club’s achievements through the season.

International Surrey Women Football:

Impetus was delighted to be approached by International Surrey Women’s Football to sponsor the polo shirts of their coaching staff. The deal will see Impetus‘ logo displayed on the clothing and ensures the site is advertised in match programmes and on their website (

International Surrey Women’s Football is a new organization which provides the opportunity for players at grassroots women’s clubs in Surrey to play representative football against teams who include CONIFA member sides these are ‘national’ representative teams who are not members of FIFA. They will be playing their first matches later in 2021.

Women’s Football Partnership with The Football Supporters Association

Impetus is proud to be an Associate member of the Football Supporters’ Association (the FSA.

The FSA is the national, democratic, representative body for football supporters in England and Wales.

They are the leading advocates for supporter ownership, better fan engagement, cheaper ticket prices, the choice to stand at the match, protecting fan rights, good governance, diversity, and all types of supporter empowerment.

As a national organisation they have regular contact with the Premier League, the EFL, National League, and the FA, as well as a whole host of other organisations within football such as the Professional Footballers’ Association (PFA).

Football is for all and the FSA work closely with organisations such as Kick It Out and Level Playing Field to ensure that core belief is happening in the real world. We have supported the establishment of scores of BAME and LGBT fans’ groups over the past few seasons.

As secretariat to the All Party Parliamentary Football Supporters Group, the organisation has strengthened the voice of fans within Parliament in recent years. Casework helps hundreds of fans every year who feel they’ve been poorly treated by their clubs, stewards, or police. We give those fans a voice, the best possible advice, and even legal support where necessary.

The FSA pioneered the concept of Fans’ Embassies and have helped fans of both the England and Wales men’s national teams at tournaments across the planet and are proud to have replicated this service, for the first time, for England’s Lionesses at the Women’s World Cup 2019.

Design/Graphics Partners:

Graphics by PW:

Impetus is excited to have entered into an official partnership with Graphics by PW to produce all of the site’s logos and artwork. Graphics by PW is headed by Paige Walder, a 27 year old graphics designer from Brighton who is currently working on a season long partnership with Chelsea and England star Fran Kirby among other promotional campaigns for women’s football – so we’re in great company!

Other Women’s Football Partnerships


Impetus is proud to be a partner of Flashscore, the world’s leading service for live football scores for all major women’s club and international competitions, including the WSL, Liga F, D1 Arkema, NWSL, and the Women’s World Cup. The Flashscore website and app offers not only live football scores of all matches, but also statistics, player profiles, and even previews and match reports of the Women’s Euros and Women’s World Cup.

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